Privacy Policy
Introduction
Welcome to Properties by Richa ("https://propertiesbyricha.com"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services, including our integration with Instagram and Facebook services.
Please read this Privacy Policy carefully. By accessing or using our website, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.
Information We Collect
Personal Information You Provide
We may collect personal information that you voluntarily provide when you:
- Fill out contact forms or request information about our real estate services
- Subscribe to our newsletter or marketing communications
- Use our real estate tools and calculators (mortgage calculator, home valuation, etc.)
- Create an account or sign in using third-party authentication (Google, Apple)
- Communicate with us via email, phone, or other channels
This information may include your name, email address, phone number, property address, and any other information you choose to provide.
Information from Social Media Platforms
Our website displays content from Instagram to showcase our real estate listings and activities. When our administrative users connect their Instagram Business account to our platform, we access the following information through the Instagram Graph API:
- Instagram Profile Information: Username, profile picture, follower count
- Instagram Media: Photos, videos, captions, and timestamps of posts
- Facebook Page Information: Page name and ID (required for Instagram Business account access)
Important: We only access Instagram data from accounts that have explicitly authorized our application. We do not collect Instagram data from website visitors.
Automatically Collected Information
When you visit our website, we may automatically collect certain information, including:
- Device information (browser type, operating system)
- IP address and approximate geographic location
- Pages visited, time spent on pages, and navigation paths
- Referring website or source
How We Use Your Information
We use the information we collect for the following purposes:
- Provide Real Estate Services: To respond to inquiries, schedule consultations, and assist with buying or selling properties
- Display Social Media Content: To show Instagram posts on our website, providing visitors with up-to-date content about our listings and activities
- Improve Our Website: To analyze usage patterns and enhance user experience
- Communicate With You: To send updates, newsletters, and marketing materials (with your consent)
- Comply With Legal Obligations: To fulfill legal requirements and protect our rights
Instagram and Facebook Data Usage
Our use of Instagram and Facebook data is limited and specific:
- Purpose: We use Instagram data solely to display the real estate agent's Instagram feed on our website
- Data Storage: Instagram access tokens are securely stored and encrypted. Post content is cached temporarily (up to 1 hour) to improve website performance
- No Data Selling: We do not sell, rent, or share Instagram or Facebook data with third parties for their marketing purposes
- No Data Modification: We only read data from Instagram; we do not post, modify, or delete content on behalf of users
- Revocation: Users who have connected their Instagram account can disconnect at any time through our admin settings, which immediately removes their access tokens from our system
How We Share Your Information
We may share your information in the following circumstances:
- Service Providers: With trusted third-party vendors who assist in operating our website and services (hosting, analytics, email services)
- Legal Requirements: When required by law, court order, or governmental authority
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- With Your Consent: When you have given us explicit permission to share your information
We do not sell your personal information to third parties.
Data Security
We implement appropriate technical and organizational security measures to protect your personal information, including:
- Encryption of sensitive data in transit (HTTPS/TLS) and at rest
- Secure storage of authentication tokens and credentials
- Regular security assessments and updates
- Access controls limiting data access to authorized personnel only
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Specifically:
- Contact Information: Retained while we have an ongoing relationship and for a reasonable period thereafter
- Instagram Tokens: Retained until the user disconnects their account or the token expires
- Cached Content: Instagram posts are cached for up to 1 hour and then refreshed
- Analytics Data: Retained in accordance with our analytics provider's policies
Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information, subject to legal requirements
- Opt-Out: Unsubscribe from marketing communications at any time
- Data Portability: Request your data in a portable format
- Withdraw Consent: Withdraw consent for data processing where consent is the legal basis
To exercise any of these rights, please contact us using the information provided below.
California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- The right to know what personal information is collected, used, shared, or sold
- The right to delete personal information held by businesses
- The right to opt-out of the sale of personal information
- The right to non-discrimination for exercising your CCPA rights
We do not sell personal information as defined by the CCPA.
Third-Party Links and Services
Our website may contain links to third-party websites and services, including Instagram, Facebook, and other social media platforms. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
Children's Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date. We encourage you to review this Privacy Policy periodically.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Facebook & Instagram Platform Data
Our application's use and transfer to any other app of information received from Facebook and Instagram APIs will adhere to the Meta Platform Terms and Developer Policies, including the Platform Data Use requirements.